PORTFOLIO           SERVICES

Graphic Design  •  Social/Digital Media & Marketing

Brand Development  •  Consumer Experience  • Journey Mapping

ABOUT

MARK  MCFERRON

Mark is a master of visual design and storytelling, with experience leading design and consumer experience teams through major mergers, startups, and brand transformations—including Signature Healthcare, Humana, ShareCare (Healthways), and FlexCare Infusion (a $285M deal). Skilled in design thinking, journey mapping, and patient engagement, his work has influenced healthcare at state and national levels. Outside of strategy, Mark is also a professional illustrator and watercolorist (MarkMcFerron.com). Creativity is his life.

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SERVICES

ALL  THINGS GRAPHIC DESIGN including…

Print Media, Web Design,  Social Media/Digital Marketing,  Identity/Logo Design, Journey Mapping ,  Infographics,  Technical Illustration and  UX/UI Design 

PRODUCTS INCLUDE: 

Social Media/Digital Strategy,  Logos,  Identities,  Website, Infographics,  Posters,  Manuals & Brochures, Journey  Mapping Posters,  UX/UI  App Design,  Videography Production, Signage, Book Cover Design and Book & Technical  Illustrations.

RECENT & PAST CLIENTS: 

ALTA Senior Living*

Briova RX 

Concord Health Care

Dr. Du Bour Plastic Surgery

FlexCare Infusion*

Health Partner Plans (HPP)

Healthways (Now ShareCare)Humana

Nason Group*

Neighborhood NP

NEXTEP Environmental

OFFER Health

PatientPointe

*  Designed and created the full brand. 

RockHaven Health & Wellness*

Signature Healthcare*

Touchpoint RX*

Unified Growth Partners (Medicare Champion*)

Xavier University  Innovation Center

PROFESSIONAL WATERCOLORIST

If I'm not designing, I'm painting. I'm a professional painter/watercolorist. My works include being published in The Kentucky Encyclopedia for the research and painting of a Civil War event: the Battle of Wildcat Mountain. Several of my original paintings were on display for over 2 years at the U.S. Department of Labor at the special request of U. S. Secretary, Elaine Chao.  MarkMcFerron.com

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PORTFOLIO

BEING SUCCESSFUL IS LISTENING TO YOUR CLIENTS

CREATIVE CONSULTING SERVICES

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ARTOGENIC CREATIVE, Louisville, KY 40253  ©1992 - 2025    •    V17 - 08/21/25